About OnNowTV® webChannel Association
OnNowTV® webChannel is the planet's only platform providing 2-way video communication between businesses and consumers.
The powerful patent pending OnNowTV® webChannel technology allows consumers to find, organize, send and receive videos from smart phones and other web technologies.
There is nothing like it!
It's the only platform to combine video webChannels together into easy-to-access networks; a delivery system that works like television and is designed to exceed the growing demand being fueled by mobile smart phones and computer tablets.
Think of it as being similar to YouTube on steroids, only its much easier to navigate, send and organize videos focused exclusively for business.
What is OnNowTV®
Its web-based technology: OnNowTV®'s video technology leaps ahead of current websites by affordably putting the persuasive power of video into both small and large business hands.
Its easy-to-use technology: We've made finding/watching, and uploading video very simple. Its just like television just enter a video number instead of searching, and connecting is quick and easy.
Its 'Next Generation' marketing: OnNowTV® is a centralized directory of unlimited information about products and services that consumers want and need. It's the first platform anywhere to create Networks of information, like a virtual mall.
It's for buyers and sellers alike: Because it's web-based, selling messages can be seen and heard by people throughout this city, this state, this nation and around the world at any time, day or night, 365 days a year.
OnNowTV vs. YouTube
YouTube® is a great online free video player created mainly for entertainment purposes. They make it easy to post videos on the internet, but videos posted to YouTube, Vimeo and similar platform sites typically drop videos into a 'virtual bucket', with the user expected to search through 'the bucket' to find what videos they are looking for.
And then there is the security element these open platform sites allow anyone to connect to any video that is getting a lot of traffic (no matter how bad they are) that could give your business a bad name and scare away your customers.
OnNowTV® can use videos from other platforms (e.g. YouTube) or videos uploaded directly by users and add the OnNowTV® platform software tools to help make the video better for selling or telling a faster story to the consumer. OnNowTV® is a new type business platform/software that provides unique creative tools for a businesses to use in telling their story for selling their products and services. OnNowTV® generates more leads per dollar while reducing the total amount you spend on advertising.
Why OnNowTV® webChannel Platform? - Why Now?
Each of us has a clear understanding of how technology has transformed our own lives. Now this same technology is transforming how businesses market their goods and services to consumers.
Savvy marketers who recognize this paradigm shift will stand to profit the most when they embrace these three inevitable marketing realities:
Video Marketing: Product, demonstration and humorous videos are already the #1 visual selling medium for businesses of every size and kind, with reports that video-promoted products increase the likelihood of them being purchased by 85%. No wonder Cisco Systems states that by 2014, two-thirds of the worlds mobile data traffic will be video.
Access of Video Content: Cisco Systems predicts that by late 2013, 90% of Internet traffic will be to find, view or post video content.
Web-Enabled Devices (Smart phones and tablet-style devices): These go-anywhere products are revolutionizing the way consumers search for, shop, compare and purchase goods and services, of every kind. International Data Corporation (IDC) reports that web-enabled smart phones now account for nearly one-third of all mobile communication devices sold estimated at 488.5 million units in 2011 and growing larger every year.
The ease in which consumers can access OnNowTV® video content from their smart phones and tablet devices can be a goldmine for forward-thinking merchants.
Web-based sales videos (accessed via Google and other search engines) is driving sales to new heights.
OnNowTV® is an Internet platform that has spent years creating new ways to presents videos to viewers for the purpose of selling products and/or services. The platform's technology allows content providers to easily add, edit, organize and deliver video content quickly and easily.
The value of OnNowTV® is its technology; that allows participants to present videos in an easy, organized way and allows consumers access to a multitude of products and services.
Businesses that participate in the OnNowTV® platform will benefit from the power of video as a sales medium and experience higher returns from their advertising investment.
Traffic will increase and sales grow as businesses and Networks drive potential customers to their individual WebChannels using traditional as well as Internet-based marketing methods.
What are WebChannels and Networks?
OnNowTV® is a system of webChannels (individual channels) and Networks (groups of multiple channels) that are provided free or sold to businesses for a small, monthly membership subscription fee.
webChannel: Individual webChannel are the basic component of OnNowTV® and can be used to display individual videos for viewing as well as other content (PDFs, docs, etc.). webChannel owners can organize, customize and monitor content using OnNowTV's password protected Control Panel Technology. webChannel also come with additional features and tools that make them even more powerful.
Networks: Networks are formed by a group of webChannels with unified interests. WebChannels can be a part of more than one network. Networks are powerful as they provide helpful networking for businesses and organizations and collectively bring more traffic to member webChannels which could mean big business.
OnNowTV® Networks are typically created by connecting a variety of webChannels together who share a basic market segment, such as Lawn & Garden, Food & Dining, and even social causes, such as the United Way, the Red Cross, and dozens of other Network opportunities. webChannel owners can even choose to join multiple OnNowTV® networks in an effort to increase traffic and viewer's. Each Network has a dedicated landing page where the Network and its member webChannel are promoted and where visitors can browse through associated webChannels.
Networks can include as many or as few webChannels as they desire, and Network owners can buy/sell additional webChannels to utilize for their own marketing efforts.
What about just putting videos on my website?
While you can just add videos to your website without using the OnNowTV® platform, using OnNowTV® platform adds a number of important features to your videos:
- OnNowTV® videos can be played on desktop as well mobile devices with great quality. OnNowTV® creates standardized versions of your videos,
- With the OnNowTV® widgets you can organize your videos in 3 different formats,
- OnNowTV® allows you to see how well your videos are being watched by tracking and providing video view data
With OnNowTV®, posted videos are automatically assigned to individual webChannels controlled by their owners. In turn, webChannel owners can join Networks with other complementary webChannel, and share related traffic.
OnNowTV® Reporter App
Adding to the power of all this technology is the OnNowTV® Open Air App that allows you to simply shoot and send videos fast to any webChannel that accepts your video and set is live, private, or hidden. Just think what you can do with this technology! Shoot videos in the field and send them to your webChannel for customers or even employees to watch.
A 3 times faster way to do business with people: A salesperson can quickly tell or add to their story faster by directing consumers to Watch a specific video number on their website/ webChannel. This simple directive can be included on a website, in an email, in a social media message, or by telephone.
Online Analytics: OnNowTV® will tell you where your users came from, what videos they watched, how long they watched them, and more. Armed with this data, proprietors can instantly chat with online users, ask questions, offer discounts or sales incentives and even close the sale while online!
These kinds of metrics and analytics make it possible for webChannel owners to make marketing decisions based on facts, not arbitrary assumptions or calculated risks.
Tell your story faster to more people with Video
The paradigm is shifting. The way business market their products and services is changing right before our eyes. All our technology is open and can be shared under partnerships or even free licensing. Join our Association and be a part of what we are doing. Lots more coming! OnNowTV® webChannel Association.
Get your FREE webChannel today. Visit: www.onnowtvregistry.com